We've been members of Netflix forever and I've noticed that we use it in fits and starts. Really it's my fault because I'm generally the one that goes to the website and selects the movies, and I get in trouble when I try to anticipate what everyone will want to watch. When I do I pick "blah" movies that no one wants to watch, but I think the family is afraid to tell me because they don't want me to feel offended. On the other hand, I don't want to turn them in because I figure at some point we'll all sit down to watch them. So there they sit on top of the DVD player, sometimes for weeks on end.
Our heavy usage tends to occur when I find something I really like, say The Wire, and order all of the DVDs and watch them as soon as they come in and return them promptly so that I can watch the next DVD in the series. Unfortunately that happens about every third month so our droughts are longer than our downpours and I've suspected for a while that we've been paying more than we would renting on an as-needed basis from Blockbuster.
All that's to explain why I immediately tried out FeedFlix when I read about it on Lifehacker. I just plugged in an RSS feed from our account and within a few seconds I had all the info I could ever want on my family's Netflix usage (see image to the left). Because our droughts are so long our average hold time for a movie is 7 days and our average cost to rent a movie over the lifetime of our account is a whopping $23.79. That's nuts!
Now we could pull that down over time by making sure that we recycle our movies very quickly, and now that we can watch Netflix movies online at no additional cost and/or watch them via Tivo once our Tivo is updated then we could really pull that number down quickly. As it is we're Netflix's dream customer and I hate being that.
So you Netflix customers out there: what are you spending per movie?